MKTG2031 Consumer Behaviour (Australian National University): rated 5.0/5 overall across 1 review collected on ANU Wall.
MKTG2031 is a Australian National University course taught by the ANU College of Business and Economics in Marketing. This page brings together its handbook details and what ANU students say about it.
Review data updated 2026-10-24.
Chinese title: 消费者行为
Type: Undergraduate course
Credit points: 6
Subject area: Marketing
Faculty: ANU College of Business and Economics
Level: Undergraduate Level 2
Handbook year: 2026
The course will provide a theoretical account of consumption as a (mainly) cultural activity: consumers interact with each other, with the market, and socio-cultural institutions by means of consumption acts and activities. Through consumption, consumers express their identity and contribute to the development and change of marketplaces and popular culture.
MKTG2031 has 1 scored review: overall 5.0/5 · usefulness 5.0 (all out of 5; higher difficulty means harder).
Sources: 1 StudentVIP review (average 5.0 stars).
The course panel on ANU Wall shows every review and discussion in full.
Q: Is MKTG2031 worth taking?
A: Averaged over 1 review: usefulness 5.0/5, overall 5.0/5. Only a few reviews so far, so treat this as a rough guide.
Q: Which faculty teaches MKTG2031, and when is it offered?
A: MKTG2031 is taught by the ANU College of Business and Economics. Check the official handbook for the current year.
ANU Wall is an independent student community and is not affiliated with Australian National University.